Zero Positive.
Creative Direction for Zero Positive. Meet Zero Positive for Schools, a not-for-profit organisation that sets schools up to make a real difference to their carbon footprint and more. After the Visual identity was created by Rumble, we were tasked to establish a unique visual direction for the brand.
Company
Edison Agency + Rumble (2020)
Team
Howie Kongstein (Art Director)
Michael Kennedy (Copywriter)
Creative Direction
Art Direction
Visual look and feel
The Idea
Behaviour change.
Our low-poly figures in a brown-paper styled look, paired with colourful characters creates a focal point around behaviour change and taking action on climate change to bring colour back into the world.
