Metro Arts

Metro Arts is a cornerstone of Brisbane’s cultural landscape, providing a home for exhilarating art and performance. We modernised their identity through a strategic lens, focusing on a visual hierarchy that champions the artist.Drawing inspiration from the venue’s laneway setting, we created a simplified logo and a rhythmic brick pattern designed to frame and support creative content. This bold, adaptive system ensures the Metro Arts brand remains a confident but subtle backdrop to the local talent it represents, resulting in a cohesive identity across brochures, social media, and environmental signage.