Kyco.
Brand launch and creative campaign for Kyco. Meet Kyco, a disruptor in the energy market. By using group buying power, Kyco was ready to hit the market hard, as a company ready to disrupt the comparison market and ensure low energy prices for all Australians.
Company
Edison Agency (2020)
Team
Howie Kongstein (Art Director)
Michael Kennedy (Copywriter)
Ruckus (Animation)
Romeo Digital (Website Development)
Research & Ideation
Advertising Campaign
Art Direction
For the Kycommunity.
Logo development, brand assets and a comprehensive styleguide were created alongside a launch strategy. For the brand launch campaign we created the Kyco character, a cute flying character with a solid power source. Ruckus brought our character to life and together we created numerous marketing assets, including a sting, digital display, youtube ads, site-takeover and more.
Company
Edison Agency (2020)
Team
Howie Kongstein (Art Director)
Michael Kennedy (Copywriter)
Ruckus (Animation)
Research & Ideation
Advertising Campaign
Art Direction
